AWF’s six-year partnership with Starbucks and 5,000 farmers under the Kenya Heartland Coffee Project delivered a bold blend of results for people and wildlife. This project boosted coffee production through farmer training on conservation friendly growing practices. It also established a quality lab which helped growers to monitor and refine their coffee. True to AWF’s mission and Starbucks’ commitment to social responsibility, this project aimed to foster an environmentally and economically vibrant landscape.
“With the local knowledge and expertise of AWF and Starbucks’ expertise in coffee quality, agronomy and socially responsible purchasing practices, we hope to positively impact the quantity and quality of coffee produced by selected cooperatives. We are pleased to enrich the livelihoods of coffee farmers in East Africa and throughout the world.”